Copywriter
About This Position
About the Company
At Terra Education Travel, we create and operate best-in-class immersive education programs, intentionally designed for teens. We are proud to offer the following portfolio of programs:
We are a certified B-Corporation that seeks to use the power of business for social good.
We are also a crew of do-gooders who are inspired by our work. Many of our team members have been here for years and years because we invest in a friendly, fun and transparent company culture.
Our company is headquartered in San Diego, California; however, this position is eligible for full-time remote work. You may occasionally be required to travel to San Diego for work-related meetings/events.
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About The Role
The Terra Education Travel marketing team has an opening for a brand new position – Copywriter. This is a junior-level role that requires strong writing talent and a keen sense for creating content that matches a brand’s identity.
This position’s primary focus is to write compelling and concise copy for catalogs, emails, itineraries, websites, ads, newsletters and any number of other public-facing marketing assets. The content you create will inform and inspire our audience of new prospects and alumni alike, as well as convince them to enroll in one of our programs or trips.
The Copywriter must have the ability to easily switch between different “voices” and writing styles. The candidate who fills this role will be writing content for multiple divisions at our organization, across five different brands. Additionally, different audiences must have content curated for them, such as teens, their parents and returning travelers. This voice-switching capacity is critical to success in this role.
We also expect our Copywriter will have strong editing skills in order to make sure all of our copy is appropriately proofed before posting or publication.
Furthermore, we are an “all hands on-deck” Marketing Team, which requires everyone on the team to wear many different hats as part of their role. So while this position will focus primarily on copywriting, other tasks will be assigned on a rolling basis. The right candidate will be comfortable switching from writing to supporting other marketing needs or tasks as needed.
Intermediate skills in other marketing or marketing-adjacent areas, such as SEO or online reputation management, are preferred.
The candidate must also be able to hit deadlines regularly and succeed with minimal supervision. We’re proud not to micromanage our team members but that also means being self-sufficient in hitting goals and deadlines is important. The person filling this position will always have the support of their manager and fellow team members, but must be a self-starter.
The Copywriter will work closely not only with members of the Marketing Team, but with other key stakeholders across various divisions here at Terra Education Travel, to support content development needs and more.
The right candidate should express a willingness to learn new skills and platforms, and show an ability to be proactive and learn on-the-go when encountering an unfamiliar task.
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Skills & Experience
Required Skills and Experience
The following items are required for success in this role.
Desired Skills and Experience
The following items may improve your candidacy for this position, but are not required.
Final Thoughts
We’re looking for someone who is ready to hit the ground writing on Day One! Write us an exceptional cover letter and let us know your strengths and your growth areas, as how your past experience and current skills can translate to success at equivalent tasks within this position’s portfolio (even if you don’t have particular experience in one area or another as outlined above).
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Compensation, Benefits and Expectations
Compensation is competitive and is based on experience.
As a full-time member of the marketing team, you will be expected to work a minimum of 40 hours a week, though that may increase during peak times of the year up to 45-50 hours.
Office hours for this role are standard daytime hours Monday-Friday, and we offer flexible start times based on your location and preferred working hours, within reason. We do have to make sure there is some significant overlap with the rest of the team for meetings and collaborative project work, but we are as flexible as we can be.
We are now a fully remote company. No matter where you are based, you can work from home. However, you must have a strong internet connection wherever you are working, and be able to hop onto Zoom meetings when needed. If you are in the San Diego area, you can work at our small HQ office in Mission Valley from time to time as well.
We also offer five weeks of paid time off annually!
You may be eligible for company-sponsored travel to visit one or more of our programs/trips on a case-by-case basis, pending personal and company performance. We also offer medical, dental, vision and life insurance as well as a 401K, a wellness program, and a fun work environment within a mission driven, rapidly growing company you can believe in.
If you believe in our mission and want to contribute to the team and grow your talents with us, we’d love to hear from you.
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Interested in Applying?
Send your cover letter, 2-3 writing samples, and a resume that demonstrates the required experience and skills to brett@terraeducation.com.
Please be sure to write “Copywriter” in the subject line AND include your salary requirements in your cover letter.
Choose 2-3 writing samples that you feel will best convey your copywriting skills in a way that will be relevant to the position and the various brands you will be writing for.
Also, please include the cover letter in the body of the email and the resume as an attachment (PDF only). If you don’t, your resume will not be considered.
You should write a strong cover letter to be considered for this position. Help us get to know you! Why do you like to write so much that you want to make a career out of it? What is your experience within the writing and/or marketing world, and what skills do you have that you see translating well to this position in the educational travel space? Use real-life examples to help articulate your experience. Please also highlight any marketing skills that you can bring to the table beyond copywriting within your cover letter. And finally, give us your outlook on your personal/professional growth, and tell us why you think you’d be a good fit for the marketing team and for the Terra Education Travel organization at-large.
Terra Education Travel, LLC is an Equal Opportunity Employer. Terra Education complies with federal, state, and local laws with regard to accommodations related to this policy.
- Company: Terra Education Travel (including all business divisions)
- Position: Copywriter
- Location: Remote or San Diego, CA
- Type: Full-Time
- Reports to: Director of Marketing, Terra Education Travel
- Start Date: TBD – September preferred
- Compensation: $40,000 - $55,000 per year; based on experience
- Experience Level: Junior position on the Marketing Team
- Type: Copywriter and general marketing support
About This Position
About the Company
At Terra Education Travel, we create and operate best-in-class immersive education programs, intentionally designed for teens. We are proud to offer the following portfolio of programs:
- On a Global Leadership Adventures service-learning program, teens develop their leadership potential through community service, hands-on learning and adventure, in awe-inspiring destinations around the world.
- On a Summer Springboard pre-college academic program, teens are invited to explore a major and find their future career path, on elite university campuses in the United States and abroad.
- On a Teen Travel Network global exploration program, teens are given the opportunity to travel like a pro while exploring like a local, touring some of the most iconic destinations on Earth across the course of their itinerary, especially in Europe.
- On a Beyond Sports athletic travel program, students are welcomed for an overseas travel experience unlike any other, where they will use sports as a way to build connections while abroad.
- On a Discover Corps vacation with purpose, families and solo travelers alike can take the trip of a lifetime to one of many spectacular destinations spanning the globe, for an experience they’ll never forget.
We are a certified B-Corporation that seeks to use the power of business for social good.
We are also a crew of do-gooders who are inspired by our work. Many of our team members have been here for years and years because we invest in a friendly, fun and transparent company culture.
Our company is headquartered in San Diego, California; however, this position is eligible for full-time remote work. You may occasionally be required to travel to San Diego for work-related meetings/events.
--
About The Role
The Terra Education Travel marketing team has an opening for a brand new position – Copywriter. This is a junior-level role that requires strong writing talent and a keen sense for creating content that matches a brand’s identity.
This position’s primary focus is to write compelling and concise copy for catalogs, emails, itineraries, websites, ads, newsletters and any number of other public-facing marketing assets. The content you create will inform and inspire our audience of new prospects and alumni alike, as well as convince them to enroll in one of our programs or trips.
The Copywriter must have the ability to easily switch between different “voices” and writing styles. The candidate who fills this role will be writing content for multiple divisions at our organization, across five different brands. Additionally, different audiences must have content curated for them, such as teens, their parents and returning travelers. This voice-switching capacity is critical to success in this role.
We also expect our Copywriter will have strong editing skills in order to make sure all of our copy is appropriately proofed before posting or publication.
Furthermore, we are an “all hands on-deck” Marketing Team, which requires everyone on the team to wear many different hats as part of their role. So while this position will focus primarily on copywriting, other tasks will be assigned on a rolling basis. The right candidate will be comfortable switching from writing to supporting other marketing needs or tasks as needed.
Intermediate skills in other marketing or marketing-adjacent areas, such as SEO or online reputation management, are preferred.
The candidate must also be able to hit deadlines regularly and succeed with minimal supervision. We’re proud not to micromanage our team members but that also means being self-sufficient in hitting goals and deadlines is important. The person filling this position will always have the support of their manager and fellow team members, but must be a self-starter.
The Copywriter will work closely not only with members of the Marketing Team, but with other key stakeholders across various divisions here at Terra Education Travel, to support content development needs and more.
The right candidate should express a willingness to learn new skills and platforms, and show an ability to be proactive and learn on-the-go when encountering an unfamiliar task.
--
Skills & Experience
Required Skills and Experience
The following items are required for success in this role.
- Bachelor’s degree or equivalent
- 2+ years of experience in copywriting with progressively growing responsibilities or equivalent experience (we will consider prospective copywriters with less experience if they have a strong writing portfolio relevant to this role)
- Ability to write copy for direct response channels, including blogs, catalogs, landing pages, emails, ads, brochures, etc.
- Capacity to write in different styles and voices for a varying spectrum of audiences
- Ability to write high volumes of content in a short period of time
- Strong copy editing skills and online research capabilities are also a must!
- Team-minded but comfortable working independently, with an entrepreneurial spirit and creative personality, at ease working and meeting deadlines in a fast-paced and challenging, but fun environment
- Creative mind with ability to consider technical marketing needs (for example, implementing SEO principles to fortify our website content for search results)
- A digital marketing native, who understands the latest trends and opportunities in order to speak authentically to a primary audience of high school students and their parents (an audience that is ever-changing)
- Impeccable customer focus and professionalism
- Highly motivated with high energy and strong time management skills
- An ability to adapt to seasonal workload and work portfolio changes (our company’s programs, which we market and sell, primarily run during the summer, so what you are working on in the fall, winter, spring and summer will all look quite different depending on the time of the year)
- A sense of humor and a true team player
Desired Skills and Experience
The following items may improve your candidacy for this position, but are not required.
- Experience writing in the travel industry or in educational fields
- Experience with Content Management Systems (CMS) and the ability to make routine website content, format and photo updates after being shown the ropes during your onboarding period (we use WordPress, so if you know this, it’s a big plus)
- Experience with SEO principles to make sure our web properties are optimized for organic search; experience with SEO best practices, including the latest trends and tools, is desired by not required
- Experience with project management and/or working directly with a PPC consultant or web developer
- Basic to intermediate experience using Salesforce and Pardot or similar platforms is a plus
- Basic HTML for certain website/email template updates (if you don’t know this, we can teach you the basics… this isn’t a coding position whatsoever, but basic HTML can be a huge help)
Final Thoughts
We’re looking for someone who is ready to hit the ground writing on Day One! Write us an exceptional cover letter and let us know your strengths and your growth areas, as how your past experience and current skills can translate to success at equivalent tasks within this position’s portfolio (even if you don’t have particular experience in one area or another as outlined above).
--
Compensation, Benefits and Expectations
Compensation is competitive and is based on experience.
As a full-time member of the marketing team, you will be expected to work a minimum of 40 hours a week, though that may increase during peak times of the year up to 45-50 hours.
Office hours for this role are standard daytime hours Monday-Friday, and we offer flexible start times based on your location and preferred working hours, within reason. We do have to make sure there is some significant overlap with the rest of the team for meetings and collaborative project work, but we are as flexible as we can be.
We are now a fully remote company. No matter where you are based, you can work from home. However, you must have a strong internet connection wherever you are working, and be able to hop onto Zoom meetings when needed. If you are in the San Diego area, you can work at our small HQ office in Mission Valley from time to time as well.
We also offer five weeks of paid time off annually!
You may be eligible for company-sponsored travel to visit one or more of our programs/trips on a case-by-case basis, pending personal and company performance. We also offer medical, dental, vision and life insurance as well as a 401K, a wellness program, and a fun work environment within a mission driven, rapidly growing company you can believe in.
If you believe in our mission and want to contribute to the team and grow your talents with us, we’d love to hear from you.
--
Interested in Applying?
Send your cover letter, 2-3 writing samples, and a resume that demonstrates the required experience and skills to brett@terraeducation.com.
Please be sure to write “Copywriter” in the subject line AND include your salary requirements in your cover letter.
Choose 2-3 writing samples that you feel will best convey your copywriting skills in a way that will be relevant to the position and the various brands you will be writing for.
Also, please include the cover letter in the body of the email and the resume as an attachment (PDF only). If you don’t, your resume will not be considered.
You should write a strong cover letter to be considered for this position. Help us get to know you! Why do you like to write so much that you want to make a career out of it? What is your experience within the writing and/or marketing world, and what skills do you have that you see translating well to this position in the educational travel space? Use real-life examples to help articulate your experience. Please also highlight any marketing skills that you can bring to the table beyond copywriting within your cover letter. And finally, give us your outlook on your personal/professional growth, and tell us why you think you’d be a good fit for the marketing team and for the Terra Education Travel organization at-large.
Terra Education Travel, LLC is an Equal Opportunity Employer. Terra Education complies with federal, state, and local laws with regard to accommodations related to this policy.